Abortion-rights group agrees to stop ads at South Dakota gas stations and settle litigation

By: Meghan O'Brien

Outlets: South Dakota Searchlight

Published: March 9, 2026

Words: 877

Last Updated: 14 hours, 33 minutes ago


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A monthslong dispute over abortion-rights advertising is settled, after a New York nonprofit agreed to remove its ads and end its campaign at gas stations in South Dakota.

The group, Mayday Health, began placing signage above gas station pumps across the state in December with links to information about abortion and birth control options, with the tagline “Pregnant? Don’t want to be?”

The nonprofit educates people about the safety and effectiveness of abortion pills. …

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