Lawmakers advance UW athletics name, image and likeness bill with broad open records exemption

By: Baylor Spears

Outlets: Wisconsin Examiner

Published: March 12, 2026

Words: 1,168

Last Updated: 4 months, 3 weeks ago

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Wisconsin lawmakers are advancing a bill through the Senate that would place policies in statute and provide funding to help the University of Wisconsin navigate changes in college sports allowing student athletes to make money off their name, image and likeness (NIL).

University of Wisconsin-Madison Athletic Director Chris McIntosh said at a public hearing on the bill last week that the measure is necessary to help UW maintain its athletics programs and competitiveness.

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