Nonprofit news outlets are often scared that selling ads could jeopardize their tax-exempt status, but IRS records show that’s been rare

By: Katherine Fink, Pace University , The Conversation

Outlets: The Conversation

Published: November 24, 2025

Words: 1,337

Last Updated: 18 hours, 24 minutes ago

Body Text Preview

By Katherine Fink, Pace University

Although advertising revenue largely sustained the news media in the 20th century, it’s been harder to come by in the digital age. News media outlets just aren’t as important these days for advertisers when they can reach potential customers so many other ways, including through social media.

Some news outlets are relying more on subscription revenue. But that can also be a tough sell when readers have …

Create a free account to access this story and more

Join Plucky Wire to access full stories, collaborate with newsrooms, and discover content from networks around the world.

Email Us