The ever-evolving Latino vote is rapidly shifting away from Trump and Republicans

Trump promised to fix the economy, and that helped increase his Latino support in 2024. But the cost of living and ICE raids may be bringing Latinos back to the Democrats in 2026.

By: Matt A. Barreto, UCLA Luskin School of Public Affairs and Gary M. Segura, UCLA Luskin School of Public Affairs, The Conversation

Outlets: The Conversation

Published: March 23, 2026

Words: 1,602

Last Updated: 4 months, 1 week ago

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By Matt A. Barreto, UCLA Luskin School of Public Affairs and Gary M. Segura, UCLA Luskin School of Public Affairs

In 2024, Donald Trump dramatically improved his performance among nearly all groups of voters from four years earlier. Trump’s growth among Hispanic voters was especially notable, increasing by more than 10 points from 2020 to 2024, at least according to exit polls.

This led to a considerable amount of commentary speculating that …

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